ibusinesslines.com May 22, 2018

Now Facebook wants to augment your reality

20 April 2017, 07:11 | Jodi Jackson

As he explained it Tuesday, you could, for example, open your smartphone camera, aim it at your morning bowl of Hemp & Buckwheat flakes and then augment your drab reality by pressing the swimming shark icon.

Now, it appears as though Facebook's early iterations of a Snapchat-like product were just one step in a larger plan centered on building the "first mainstream augmented reality platform", according to TechCrunch.

David Marcus, vice president of Messaging Products at Facebook, speaks on stage during the annual Facebook F8 developers conference. Here are the six things you don't want to miss.

This new AR push doesn't mean that Facebook is giving up on virtual reality - far from it. "This is the communications medium we use today for good and bad", Jackson said.

Facebook F8 conference: The big focus was clearly on Augmented Reality and how it will become a part of the Facebook Camera. Perhaps the most meaningful was a major push into augmented reality (AR), which will complement Facebook's leading position in virtual reality (VR) thanks to its Oculus subsidiary.

Using AI, M will be able to recognise people and tasks in your conversation which will allow it to make context-based recommendations. "Through the lens of the camera you can see this tower defense game where all these bad guys come in and you have to swat them in order for them to go away before they get to you", he said.

Developers can build AR selfie masks, overlay info on real world objects like putting reviews on a restaurant's storefront, create interactive games, and add virtual objects to your reality like a chess board or TV.

The Camera Effects Platform now includes two products for developers - Frames Studio and AR Studio.

Now you can make your own still 2D filters for Facebook's camera. As and when more developers join the program, there will be more stuff on the lines of AR to explore.

Speaking at the firm's F8 conference, Zuckerberg said engineers in a secretive unit were working to build interfaces between brains and computers. "Your experience won't change dramatically overnight", he said. However, he hinted that Facebook will release some kind of glasses or headset: "Over time I think this is going to be a really important technology".

With so much talk surrounding the software, Zuckerberg had little to share on the hardware side of things. Most current-gen smartphones can handle AR just fine thanks to their advanced computing power and cameras on both the front and back.

The data includes place names, addresses, photos, Facebook consumer ratings and more. We do not want another Google Glass failure in the making. However finding and using the chat bots is quite hard thus the reason for their less than enthusiastic take off. Facebook is not going down without a fight and is readying itself to launch a new tab called the Discover.

Other News

Trending Now

Defense to plead for leniency in death of ex-New Orleans Saint
The court heard hours of impact statements from Smith's friends and family yesterday, including Smith's widow Racquel. "Like rare. And with tears and anger, she lashed out at the man who shot her and killed her husband during a traffic dispute previous year .

Columbus loses top defenseman for rest of playoffs
There are plenty of Blue Jackets who have failed to elevate their games, but they are not relied upon as much as Bobrovsky. Just about everything imaginable went wrong for the Penguins, and the outcome was still in doubt with 10 seconds to go.

Apple to Dismantle Iconic Glass Cube at Fifth Avenue Store
Apple is expanding its flagship location from 32,000 square feet to 77,000 square feet, as The Real Deal originally reported. The $2 million job requires a site safety manager with the removal to be done by Englewood, NJ-based Waldorf Exteriors.

Pro-pot activists plan to hand out joints outside Capitol
Yet, Kelly's comments come off as relatively lenient once contrasted against ones made by attorney general Jeff Sessions. They plan to smoke marijuana at that location, on federal land, where using and possessing marijuana is a crime.

Canadian ambassador: President Trump is "wrong" about dairy poli
The move by Canadian producers has cost USA farms upwards of US$150 million, according to a report from the Washington Post . A spokeswoman for Canada's dairy industry said Tuesday night there has not been any new taxes on dairy imports.

Bill O'Reilly is Officially Out at Fox News Channel
Fox News has cut ties to "The O'Reilly Factor" host Bill O'Reilly, 21st Century Fox confirmed in a statement Wednesday . Martha MacCallum, who has been hosting a seasonal special called The First 100 Days , is expected to continue at 7 p.m.

Canada refutes United States claims of unfair dairy trade
On Tuesday, Trump told an audience of dairy farmers in Wisconsin that he would stand up for their livelihoods. Ellis' main focus at the moment, though, is the future of Cayuga Milk Ingredients.